Privacy Policy
Last updated: Jan 27, 2026
Introduction
This Privacy Policy explains how personal information is collected, used, disclosed, and protected when you visit this website or engage with Morgan Metz, Insurance Advisor, licensed with ATA Financial Group.
This website uses The Cowboy Insurance™ Way as a branding and positioning concept. Cowboy Insurance™ is not a licensed insurance entity. All insurance products, advice, and services are offered through Morgan Metz, a licensed insurance advisor with ATA Financial Group.
We are committed to protecting your privacy and handling your personal information in a transparent and responsible manner in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA).
Information We Collect
We may collect personal information that you voluntarily provide, including but not limited to:
Name
Email address
Phone number
Province of residence
Employment or business information
Insurance-related information you choose to share
Any other information submitted through forms, email, or phone contact
We may also collect limited technical information automatically when you visit this website, such as:
IP address
Browser type
Device information
Pages visited and time spent on the site
This information is used for website functionality, analytics, and marketing performance only.
How We Use Your Information
Your personal information may be used to:
Respond to inquiries or requests
Book or conduct insurance consultations
Assess insurance needs and discuss coverage options
Arrange insurance products through ATA Financial Group
Communicate about services, updates, or follow-ups
Improve website performance and user experience
Comply with legal, regulatory, and licensing requirements
We do not sell your personal information.
Insurance Services & Disclosure
All insurance advice and products are provided by Morgan Metz, Insurance Advisor, licensed through ATA Financial Group.
The Cowboy Insurance™ Way is a marketing phrase used to describe a specialized focus on serving individuals and businesses in agriculture, trades, construction, rodeo, and other hands-on industries. It does not represent a separate legal or licensed insurance entity.
Sharing of Information
Personal information may be shared only when necessary, including:
With ATA Financial Group for compliance, supervision, and policy placement
With insurance carriers for underwriting, policy issuance, or claims support
With service providers who assist with technology, analytics, or communications
When required by law or regulatory authorities
All parties receiving information are required to maintain appropriate confidentiality and security safeguards.
Consent
By using this website or submitting personal information, you consent to the collection, use, and disclosure of your information as outlined in this Privacy Policy.
You may withdraw consent at any time, subject to legal or contractual obligations, by contacting us using the information below.
Data Storage & Security
We take reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, loss, misuse, or disclosure.
Information may be stored electronically or in secure systems maintained by ATA Financial Group or approved service providers.
Cookies & Analytics
This website may use cookies, pixels, or similar technologies (including Meta/Facebook or Google analytics tools) to:
Measure website traffic and ad performance
Improve user experience
Support marketing and retargeting campaigns
You may adjust your browser settings to disable cookies if you prefer.
Access & Corrections
You have the right to:
Request access to your personal information
Request corrections to inaccurate or incomplete information
Requests can be made by contacting us using the information below.
Third-Party Links
This website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites and encourage you to review their privacy policies separately.
Changes to This Policy
This Privacy Policy may be updated from time to time. Any changes will be posted on this page with the updated effective date.
Contact Information
If you have questions about this Privacy Policy or how your information is handled, please contact:
Morgan Metz
Insurance Advisor
Licensed with ATA Financial Group
Email: [email protected]
Phone: 306 539 1810

Insurance for People Who Work in Boots
Coverage built for farms, ranches, and
hard-working Canadians.
The Cowboy Insurance ™ Way